Privacy Policy
Last Updated: June 27, 2019
tl;dr: We use Google Analytics to collect information about your session on the site. You can opt out of this here: https://tools.google.com/dlpage/gaoptout.
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Mental Models Box (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.” This is done through Google Analytics.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you sign up for updates or submit a mental model, we collect the email address provided. We refer to this information as “User Submitted Information.”
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and User Submitted Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the User Submitted Information that we collect to provide email updates to you regarding new features and content in the app.
We use the Device Information that we collect to help us screen to see how our customers browse and interact with the Site.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. We use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
DATA RETENTION
When you sign up via the Site, we will maintain your User Submitted Information for our records unless and until you ask us to delete this information.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at mentalmodelsapp@gmail.com.